Yahoo nabs Google’s Marissa Mayer with hopes of returning to the top of the tech heap
Well-respected Google exec Marissa Mayer jumps ship
Longtime Google executive Marissa Mayer— one of Silicon Valley's best-known personalities — now as Yahoo CEO, becoming one of the most prominent female leaders in business.
The struggling Internet giant announced it is turning to Mayer, 37 — its fifth CEO in five years — to spearhead a massive turnaround effort that has gained little traction the past few years.
Mayer succeeds interim CEO Ross Levinsohn.
At Google, Mayer earned kudos for her management of several key technologies and a reputation as a demanding perfectionist. She molded the look and feel of some of the company's best known, and used, products — services such as Google's search, Gmail and Google News.
The appointment of Mayer, could perk up spirits among Yahoo employees and investors. Jonathan Yarmis called it a PR master stroke for Yahoo, which has struggled mightily to attract, and keep, top-flight talent in its competitive battle with Google and Facebook.
"I'm surprised and impressed," says Yarmis, an analyst at HfS Research. "Yahoo has been able to attract someone of the highest caliber here, someone who understands the business. This is really the first thing out of Yahoo in a decade that you can't snicker at. She's the kind of person you didn't think Yahoo could get."
"I am honored and delighted to lead Yahoo, one of the Internet's premier destinations for more than 700 million users," Mayer said in a statement.
During her 13 years at Google, Mayer was responsible for shaping Google's most popular products — ranging from its search home page to Gmail and Google Images. Recently, she oversaw the company's location and local services, including Google Maps, encompassing more than 1,000 product managers.
Mayer also sat on Google's operating committee that advised Google co-founders Larry Page and Sergey Brin.
Google CEO Page, in a statement, called Mayer "a tireless champion of our users."
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