Thursday, December 3, 2015

Star Wars: Return of the Franchise (1)


  • I've got a bad feeling about this
  • May the gross be with you

Coming to a galaxy near you

Though the Force awakens in just a few days, was it really ever asleep? Since the first film’s release in 1977, the influence of the Star Wars franchise never seems to have faded.

I’ve got a bad feeling about this 

With Episode VII now on the horizon, excitement has reached a new level. Director George Lucas and many others did not feel the same kind of energy leading up to the first film’s opening, however. As a matter of fact, Lucas felt so certain of failure that he went to Hawaii to avoid the first screening. He had no idea that his movie would be the second biggest moneymaker of all time, inflation considered.

May the gross be with you 

According to the Statistic Brain Research Institute, the Star Wars franchise has made about $27 billion, all sales included. The six films themselves only account for over $4 billion. A total of 130 video games and 358 books also make up a tidy sum. However, the greatest contribution, about $12 billion, actually comes from toy sales.

Info Cloud
Teaching Topic: Popular Movie Quotes  電影台詞生活化
If you are a movie buff, you may be interested in the top 100 American movie quotes of all time voted by the American Film Institute.

One thing judges were asked to consider when making their decision was, is the movie quote now a part of popular culture? That is, isn’t something people actually say in their own lives.

For example, when people run into an unexpected difficulty,they might say out loud, "Houston, we have a problem."

Now I admit I’ve said that before, that was of course a quote from the 1995 film Apollo 13, and it was listed at number 50. Okay, have you ever said these, "I’ll be back" or "Hastala vista, baby!"

I confess I have. Both phrases were originally spoken by actor, Arnold Schwarzenegger, in the Terminator movies, as famous movie quotes they appear on the list at number 37 and 76 respectively.

So did a quote from Star Wars make the list? you bet. And it landed at the number 8 position, it was spoken by the character Han Solo, and it’s something I think all Star Wars fans have set and continued to say from time to time, “May the force be with you.”

Language Lab
franchise n.
the right to sell a company's goods or services in a particular area
- The company paid a fortune to get the franchise to build railroads and train stations across the country.
- The international corporation owns several fast-food franchisees.

horizon n.
the line where the earth or sea seems to meet the sky
- A truck loomed on the horizon in the fog.
on the horizon 
coming in the near future
- The mega theme park on the horizon will attract thousands and thousands of visitors.
horizontal adj.
positioned from side to side rather than up and down : parallel to the ground
- a horizontal line/beam

inflation n.
/ɪnˈfleɪʃən/
a continual increase in the price of goods and services
- The country's high inflation is the main cause of its recession.
inflate v.
to add air or gas to (something, such as a tire or a balloon) and make it larger
- We used machines to inflate all the balloons.

gross n.
/ˈgroʊs/
including everything
- What was the gross [=total] weight of the shipment?
- The company's gross doubled this year.
gross v.
to earn (an amount of money) before taxes, expenses, etc., are taken away
- Helen's annual gross income is around $100,000.
net
- The net income of the product is about $2 million.

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